The Effect of Economic Recessions on Exhibitions, published in January 2009 by the Centre for Exhibition Industry Research (CEIR), reports that exhibitions continue to attract a high quality audience before, during and after national recessions. Exhibitions also continue to attract first-time attendees during recessionary periods.

CEIR research also reveals that the percentage of attendees with buying plans has not changed significantly in times of recession over the past 40 years.

The Australian experience in the first few months of 2009 supports this research with many exhibitions not only sustaining, but delivering exceptional growth in visitor numbers and reporting strong sales from exhibiting companies.

Exhibitions are strong performers in tough times because:

• Companies need to ensure that they maintain the competitive edge that the supply of new products will provide – exhibitions provide a time-efficient way of experiencing first-hand the new products available on the market.

• Exhibitions offer a cost-effective – and measurable - way for sales teams to get their new product offerings in front of their customers and write the business at the same time
• Exhibitions get your products into the hands of the decision-makers who will purchase

The message is clear. If you want immediate return from your marketing investment dollars, exhibitions are the most recession-proof form of media to choose.

Exhibitions are proven to perform better than any other form of media when it comes to:

• Face-to-face communication
• Meeting pre-qualified prospects
• Demonstrating products

Whether it be a residential block of apartments, council facility, strata offices, industrial premises, bridge, rail line, mine, gas field or any other property that needs to be managed or maintained- The Facilities & Property Management Expo provides a networking forum where professionals involved can meet suppliers of product and services to this industry face to face.

Public and private sector personnel from all levels of management can learn about major products, leading edge technology, services and solutions for the management, operations, maintenance and retrofit of all types of buildings and their surrounds.

The seminar program will focus on a wide range of educational sessions on improving energy and environmental management, project delivery and management, building envelope solutions, green buildings, building environments and performance, regulatory and risk management, professional and personal skills development, design trends for buildings, rental housing management, managing healthcare and educational facilities, natural resource facilities and council run property.

The Early Years Exhibition & Conference (EYEC) is an all encompassing Event for professionals involved in the teaching and care of children prior to their primary education.

The Event showcases all products, services and resources used in the day to day operation of privately and government operated centres.

If your role involves buying, advising or even using any product or service for a centre then EYEC 2012 is a must attend Event.

The Event will include an annual conference focussing on two streams:

• Business issues faced by Owners and Directors
• Operational issues faced by Managers and Staff

It will include case studies on effective operation and management of centres and the impact of Government reform and legislation.

The outcome of this Event is to provide the Early Years industry more knowledge in the best product, services and information in the operation of early learning centres and teaching and care of children up to the age of five.

The School Resources Expo is an all encompassing Event for professionals in child care, primary, secondary, tertiary education and special education.

The Event is open to both government and independent facilities. The Exhibition showcases the latest products in technology, teaching equipment and aids, grounds and outdoor, camps and excursions, facilities maintenance, capital equipment, contractors and external services, food and health, sports and physical education.

For more information please contact: